Officially launching on May 31, 2016, Essie Aim to Misbehave is the brand’s 1000th shade!
To celebrate, they decided to opt for a celebratory yellow, which is pretty unique when it comes to the kinds of polishes that Essie tends to release. (It’s not their very first yellow, though. Avid nail-polish collectors will remember Essie Shorty Pants, which was a bright yellow.)
Forget about Bananas in Pyjamas. This is what bananas rolling around in shimmer looks like!
Is it just me, or do you also think that Austin Powers should’ve been part of this Essie campaign? 😉 “Oh, behave!”
You know that I absolutely love experimenting with all the colours in the rainbow, and yellow nail polish is no exception. It’s bright and cheerful!
In this post, I go into detail about what I think about Essie Aim to Misbehave in terms of the colour and the formula. Also, as per my usual reviews, I show you what it looks like in bright artificial light and in natural light. (With Essie Aim to Misbehave, there’s a huge difference, depending on the light.)
Additionally, I’ve included the official press release, in case you’re like me and love to learn more about the colour story and inspiration behind it all.
P.S. Did you see the nail news that I shared yesterday on social media? Talk about taking #essielove way too far! There’s a dude stealing hundreds of bottles of nail polish from the drugstore, and they’re exclusively Essie nail polishes! (I imagine him wearing a huge coat with special pockets on the inside and looking like the Michelin Tires mascot.)
