Category Archives: Press Releases & Promo Pics

OPI & Coca-Cola Celebrate 100 Years of the Coca-Cola Bottle with the Icons of Happiness Collection

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OPI Coca-Cola Collection 2015It’s been a century since the iconic Coca-Cola bottle was designed, and to mark this milestone, they’re teaming up again for a nail-polish collaboration.

The OPI Coca-Cola Collection 2015 (Icons of Happiness) launches this month.

Many of the colours may look familiar, and that’s because they’re relaunching six shades from the OPI Coca-Cola Collection 2014. These reprobates are: You’re So Vain-illa, Coca-Cola Red, My Signature Is “DC”, Sorry I’m Fizzy Today, Get Cherried Away, and A Grape Affair. (I reviewed and swatched some of those, so click on the links to see the in-depth individual posts on the 2014 versions.)

The two other shades are brand new, and they’re the ones I’m most excited about: Visions of Georgia Green and Centennial Silver!

Visions of Georgia Green is right up my alley, since I’m a green fiend, and Centennial Silver looks interesting because there’s a touch of gold mixed into the silver.

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OPI Nail Envy Strength in Color Collection

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OPI Nail Envy Strength in Color CollectionIf you’ve followed my blog for some time, you know that my Holy Grail base coat isn’t actually a base coat at all! It’s OPI Nail Envy!

Well, OPI has infused colour into the nail treatment for a two-in-one product!

So far, they’ve released four different shades.

Three of them are classic, popular shades: Bubble Bath, Hawaiian Orchid, and Samoan Sand. Then, they’ve offered a new colour that’s exclusive to the Nail Envy formula: Pink to Envy.

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Essie Silk Watercolor Collection Swatches, Bottle Shots & Press Release

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Essie Silk Watercolor CollectionIn July, the Essie Silk Watercolor Collection comes out, and it features a clean white intended to be used as a base and eight buildable, translucent colours that can be layered to create an original nail masterpiece!

This post contains a closer look at all the colours with bottle shots and swatches.

I included swatches with the white base and without the white base. Plus you’ll see how  the lacquers intensify with two coats.

For further information and the colour story behind the Essie Silk Watercolor Collection, you can read the official press release that contains all the details.

Since PR was kind enough to not only send me this collection (and in a cute gift bag), but also the press booklet, I snapped photos of the booklet and bag, so that we can share the experience together. (It’s more fun this way!)

While flipping through the Essie Silk Watercolor Collection press booklet, I saw some playful nail-art looks plus a step-by-step tutorial for one, so I took photos of them in case you’d like to try your hand at them. (I may try the Ombre Nouveau nail art because I’m a fan of wearing rainbows on my nails! If I end up doing it, I’ll be sure to share my manicure with you on here and/or on my social media.)

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Essie Summer 2015 Collection Swatches, Bottle Shots & Press Release

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Essie Summer 2015 Collection In June, the Essie Summer 2015 Collection launches, and  it consists of six colours that can be paired together to create all sorts of fun manicures.

Here, I show you swatches and bottle shots of each shade, but I also share a few nail-art designs in case it helps spark some creativity!

Out of all the Essie Summer 2015 Collection colours, my favourites are Saltwater Happy and Pret-a-Surfer.

Which are your top picks?

After looking at the hues, it seems like you could easily break up the collection in pairs: Private Weekend with Chillato, Saltwater Happy with Pret-a-Surfer, and Peach Side Babe with Sunset Sneaks. Each duo could make a cool ombre effect. Can you picture it?

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OPI Brights Collection Press Release

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OPI Brights Collection 2015If you’re looking for loud manicures like I enjoy that get as much attention as striking a gong during lunch, the OPI Brights Collection may float your boat!

The OPI Brights Collection includes 9 colours that will make you think of those summer days when the sun’s beating down, kissing your hair with its golden rays.

It launches sometime in May, so it may even be out already by the time you read this.

This year’s OPI Brights Collection has 6 new hues and resurrects 3 favourites for dynamic nail polishes that are as electrifying as they are fun!

This post contains the official press release provided to me by PR, as well as promotional images and some nail-art ideas to get the sparks flying!

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Essie Neon 2015 Collection Swatches, Bottle Shots & Press Release

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Essie Neon 2015 CollectionGet a sun-kissed manicure with the Essie Neon 2015 Collection that will be hitting stores at the end of May!

Here’s a quick look at all the six fun colours in the Essie Neon 2015 Collection including swatches, bottle shots and the official press release.

Vibrant Vibes (lime green) and Groove is in the Heart (peachy pink) are the brightest hues in the bunch, so they scream summer to me the most.

However, the other shades, while not as neon, are still gorgeous colours in their own right.

I can see how you can mix and match so many of these colours. Need some inspiration for nail art? Scroll further down in this post, and you’ll see that I’ve included photos of some Essie designs ranging from a tribal nail look all the way to a simple ombre.

While greens are my favourite (and Vibrant Vibes is calling my name), I’m itching to wear Make Some Noise, the electric blue.

As usual, when I wear these as full manicures, I’ll share photos on my social media, and some may be featured on here for in-depth reviews that contain many swatches in different lighting conditions, bottle shots, and commentary on the formula, finish, etc.

If you have any requests for a shade from the Essie Neon 2015 Collection that you’d like to see first as a full in-depth review, let me know, and I’ll see what I can do. 🙂

I just had these Essie nail polishes for a couple of days, so I haven’t worn any yet, but this weekend, I plan to paint my nails with one.

Which are your picks from this collection?

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Zoya Island Fun Collection & Zoya Paradise Sun Collection Press Release

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Zoya Island Sun Paradise Fun Collection 2015Ready for sunny summer days?

Launching on May 5th are two new summer nail-polish collections: the Zoya Island Fun Collection and the Zoya Paradise Sun Collection!

The Zoya Island Fun Collection consists of six beautiful cremes.

The Zoya Paradise Sun Collection includes six metallics.

When lined up, this nail-polish army looks like a vibrant rainbow!

As usual, Zoya offers a fun selection of colours, which makes it hard to narrow down my favourites. But, if someone put a bottle of acetone to my head and forced me to pick, my favourites would be Jace, Talia, Oceane, and Selene.

Which are your favourites from the two collections?

See the rest of this post for the official press release provided to me by Zoya, as well as promotional images and information about a sneak peek at the Zoya Summer 2015 Collection on Periscope!

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